Park Advertising

Where to place your job advertisement?

Posted by Park Ads on June 08, 2024

For PERM certification cases, you need to know where to place your job advertisement. If you do not place your job advertisement in the right venue, then the USCIS may outright reject your case. Getting a green card is hard enough without worrying about making small mistakes in placement.

 

So what is required by the USCIS?

 

TWO SUNDAY ADS

 

Your job advertisement must be placed in the Sunday edition of the major newspaper in your area. Why Sunday? That is the largest circulation date of the week. To satisfy the USCIS requirements, your job advertisement needs to read as many people as possible, and the way to do that is through the Sunday news. The New York Times has over a million copies in circulation on Sundays, almost double that of their daily papers! The USCIS figures that if another qualified applicant cannot be found through advertising in these Sunday papers, then you truly will be the right person for the job. These ads must run in two consecutive weeks!

STATE WORKFORCE AGENCY

 

Each state has a government sponsored job board for job seekers. The USCIS requires that you post your job advertisement on this SWA website. Unlike secondary requirements which do not specify how long a job must be posted, the SWA is required to be posted for 30 days times. Evidence of this length of time via screenshots is necessary for the USCIS.

 

WORKPLACE POSTING NOTICE

 

At your workplace, you must place your job opening. This is to show the position to other people at your company already employed who may be qualified. Maybe you do not even need to reach out to a foreign employee when you have a naturalized US citizen already at your workplace to do the job. If you do not, this will show that you tried your due diligence to employ a US citizen for your position. This must be in a conspicuous area.

 

SECONDARY OPTIONS

 

For professional positions ,there are secondary job advertisement options that must be chosen by the company. We will cover that in our next blog.

 

If you want immediate assistance with your job advertisement you can email us at [email protected], call us at (212) 581-8877, or get a FREE QUOTE online!

 

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Process Flow

Process Flow

Quote Request

    Client Contact

    Job Ad Text

    Educational Req.

    Job Experience

    Comment



    Contact Us

    Please don't hesitate to contact us if you would like to discuss your next PERM Advertising case.

    Park Advertising

    Phone: (212) 581-8877

    Fax: (212) 581-8875

    120-34 Queens Boulevard, Suite #300 Kew Gardens, NY 11415

    [email protected]

      Frequently Asked Questions

      What do we need to provide when we want a quote for services?

      Please provide the ad text as well as the services requested. Many of our clients request specific media sources, but if you are unsure, we would be glad to make a recommendation.

      Are we required to prepay?

      Yes. We will provide you with a payment form, which needs to be sent to us along with your approval to proceed with an ad.

      Can we start the 2 Sundays over a holiday weekend?

      There are no regulations on this matter but many of our clients prefer to avoid starting the PERM recruitment cycle over the holidays.

      How much does an advertisement cost?

      The cost to place a PERM ad all depends on the word count and the city where the position is being offered. Once you send over your ad text to your Park representative, we can reach out to our newspaper reps to get you a precise quote.

      Do you take screenshots of the online ads?

      We take screenshots on the first and last days that the online ads are live.

      How do you deliver the tearsheets?

      All of our newspaper reps are directed to mail the physical tearsheets to our clients’ addresses, and once the 30 day PERM advertising cycle is complete, Park will deliver an Etear package in a single PDF.

      Are you able to make a suggestion if I don’t know how which newspaper to advertise in?

      Yes. Park is happy to make suggestions of which newspapers to advertise in based on our wealth of experience and industry research.

      How long do online ads need to run?

      Most of our clients have the online ads run anywhere between 7- 30 days.

      How long does the SWA ad need to be live?

      Regulations require that the SWA ads be live for 30 days online.

      How many radio spots do we need to run?

      While there are no regulations on how many radio spots are required, we recommend a minimum of 2 spots.

      Careers

      Park Advertising prides itself on hiring an exceptional staff comprised of experienced and talented individuals. The nature of this industry makes it necessary to hire skilled personnel with the ability to thrive within a knowledge-driven atmosphere. We actively search for individuals who operate under our corporate values of honesty, professionalism, and responsibility.

      Our diverse and outstanding staff works together to create a relaxed, yet service-oriented atmosphere that puts our clients as our top priority. Individuals interested in applying for a position at Park should submit their resumes, cover letters and/or other inquiries to [email protected].

      Experienced Staff

      Experienced Staff

      Our experienced staff remains up-to-date on all Department of Labor restrictions on Labor Certification. We handle all of your advertising placements, prevailing wage determinations, and job orders with the utmost care. We realize the importance of privacy and you can be confident that your information is safe and secure at all times.

      A Streamlined Process with Cost Saving

      Experienced Staff

      Filing a PERM Labor Certification is an increasingly complex process. As a law firm or legal service provider, you should not be impeded from providing your clients with high quality services due to the complex and time-consuming nature of PERM immigration advertising.

      As a single, centralized point of contact, Park Advertising can handle all of your immigration-based recruitment advertising needs. Our streamlined and effective approach allows you to focus on the big picture, while leaving the time-consuming and nuanced details of the process to our industry-leading experts.

      Park’s cost-effective model utilizes high volume and long-standing networks to provide you with preferred pricing structures.

      Close Relationships & Continued Support

      Experienced Staff

      At Park, we emphasize the importance of close client relationships highlighted by frequent communication regarding your specific needs. The close connections that we establish help us work with you on an individual basis to facilitate all your labor certification needs, beyond just the simple placement of recruitment advertisements.

      Our results-oriented approach to client relations allows us to provide you with the highest quality service and support for both current projects and future engagements.